Thinking about that

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What is black hat? You've probably already seen old western movies starring Clint Eastwood or some other Hollywood star, am I right? Then you must have noticed that one of the most present symbols were the cowboy hats. While the good guys wore the characteristic white hat, the villains always had black heads. In  strategies, the cowboy reference from these types of movies is used. While the recommended techniques were named White Hat , the prohibited ones received the black hat wedge . But, just like movies, in the digital environment there is also a sheriff in charge of maintaining order. This is the Google algorithm (or Googlebot), which monitors and punishes pages that use black hat.


And he is a rigorous police officer. Even if you are on the side of USA WhatsApp Number Data the heroes, one hesitation and bang! Your page may be deleted. What are the known black hat techniques? Do you intend to become a digital cowboy? Then you better know the rules of the game, mate. And of course, always opt for the white hat! But did you know that you can be wearing a black hat and not know it? To avoid being confused by the “ police”, find out below some of the black hat techniques that you should not apply in any way: Duplicate content It is considered one of the worst actions of a webmaster, copying all or part of content is considered a serious violation of Google guidelines.





Plagiarism is certainly not recommended, as the bot easily identifies that practice (even with some word alterations) and it will certainly hurt the page's ranking. How to avoid it: Produce original content. Texts can be produced based on other articles, but never copy identical information. For this, the use of different references is recommended. Hidden keywords As we know, keywords are one of the most important criteria for positioning on Google. Thinking about that, some black hat webmasters insert relevant terms hidden between pages, which does not benefit the user at all.